One year after announcing a partnership with Manchester United, Chevy is making its way back to the pitch. Last week Chevrolet announced a three-year sponsorship deal with the United States Soccer Federation. This means Chevrolet will likely be traveling to Brazil next year for the 2014 FIFA World Cup.
Soccer is far and away the most popular sport in the world, played in virtually every city across the world. As Chevrolet continues to grow the brand globally partnerships like the one with ManU and U.S. Soccer are vital.
The popularity of soccer, or futbol if you prefer, also continues to grow in the United States, ranking only second to football in the millennial age group.
“Chevrolet has an impressive history as a global brand and we’re excited to begin this partnership,’ said U.S. Soccer President Sunil Gulati. “We are looking forward to working closely with such a committed and supportive company across all of our National Teams, especially our Youth National Teams and Development Academy.”
We’re excited to see the expansion of Chevrolet as it grows to new markets. Spreading to new markets helps stimulate new ideas and unique innovations for future Chevy vehicles. At College we always look forward to the next big thing from Chevrolet, so that we can share it with you.
Image(s) courtesy of General Motors©
If you were unaware, March is Women’s History Month. And at College Chevrolet Buick we want to take this opportunity to recognize and thank women all over the world for their contributions to society.
While there are a number of women we would like to feature, we’re going to stick to one for this blog.
Alice Ramsey, a Vassar College graduate and New Jersey native, was the first woman to drive across from coast to coast across the United States. Ramsey completed the historic journey in 1909, in a 30 horsepower 19009 Maxwell DA. She didn’t travel alone on this trip, Ramsey was accompanied by her two sisters-in-law and one of her young friends.
In the days before GPS, smartphones, and paved roads, Alice Ramsey trekked on using the Blue Book series of automotive guides. The guide provided landmarks for her trip, however without satellite imagery and all the technologies of today these landmarks often became out of date rather quickly.
The trip took Ramsey and company 59 days Manhattan to San Francisco. In a show of the times, record setting endurance athlete, Kathy Roche-Wallace, will ride nearly the same distance on a bicycle in less than two weeks.
Ramsey is one of many amazing women of past, present, and future and we at College Chevrolet Buick just wanted to take time to retell her story. You can read more about Alice Ramsey journey here.
We’d also like to take this opportunity to announce that Kathy Roche-Wallace is looking for two people to join her crew for the RAAM. It promises to be a unique experience, traveling across the country, seeing breath-taking sites, and learning a great deal about cycling and the strength of the human body. If you’re interested you can email Kathy at, firstname.lastname@example.org.