• Silverado Special Ops Concept to Be Released as Limited Edition

    The SEMA Show is typically an event for automobile manufacturers to play around with their lineup and exhibit the most off-the-wall concepts their minds can conceive.

    One of Chevrolet’s entries this past SEMA Show was the Navy-inspired Silverado Special Ops Concept, which bore a more aggressive appearance paired with a blue camouflage paint job. Now, the Silverado Special Ops has been confirmed for production, with Chevy stating that the truck will be released in limited quantities.

    The SEMA concept version of the Silverado Special Ops truck was based on the Chevy Silverado Z71 model, which is optimized for off-roading capabilities. Paired with 20-inch wheels, off-road tires, the custom paint job, and an LED light bar, the Special Ops pickup is headed for production as an optional trim level package for the base Silverado.

    2016 Chevy Silverado 1500
    Current Chevy Silverado 1500 Available at College Chevy!

    The Silverado Special Ops concept was conceived as a tribute to Chevrolet’s sponsorship of the Army-Navy football team and was shown at the big game. For each unit of the Special Ops model sold, Chevy pledges to donate a portion of the proceeds toward the National Navy SEAL Museum. Get yours at College Chevrolet Buick.

  • Help Chevrolet #NameThatCamaro

    #NameThatCamaro
    Current Camaro Available at College Chevy!

    Special edition cars can be fun to drive and own, but having a unique name makes them stand out even more. Chevrolet has created a special edition Camaro painted in an exclusive Emerald Green Metallic color with other unique features and it wants help choosing a name.

    For a bit of fun, Chevrolet has started a new campaign where fans can name this special edition Camaro. To submit your ideas, just send Chevrolet your idea on Twitter or Facebook using the hashtag #NameThatCamaro.

    Chevrolet will then announce the winning name when the Camaro debuts at the SEMA show in Las Vegas next month. Other than bragging rights, it doesn’t seem the name-picker gets anything. So, don’t expect to see a free Camaro landing in your driveway anytime soon.

    “Chevrolet has made a tradition of offering special-edition models each spring, but this is the first time we’ve turned to the community of Camaro fans to name it,” said Todd Christensen, Camaro marketing manager, in a statement. “We can’t think of a better way to involve the owners and enthusiasts who have made it the segment’s best-selling sports car for four years running.”

    In addition to its unique paint color, the special edition Camaro features an RS Appearance Package, Chrome Duke 21-inch accessory wheels, body-color SS hood extractor, body-color accessory ground effects package, body-color ZL1 rear spoiler, and Cyber Gray rally stripes.

    What do you think the perfect name for this Camaro should be? Share your ideas with us below; don’t forget to use the hashtag #NameThatCamaro and share it with Chevrolet, too!

  • Chevy Sonic Dusk – No Longer a Concept

    Last year at the SEMA show in Las Vegas, Chevrolet showcased a Chevy Sonic designed to bring sophistication into the subcompact segment.

    After plenty of consumer feedback and testing Chevrolet has announced that they are taking the next step to bring the Sonic Dusk to life.

    Chris Perry, VP of Chevrolet marketing stated “The reaction to the Sonic Dusk concept last year was overwhelmingly positive and proved customers are interested in a more-refined subcompact. We’re moving quickly to bring Sonic Dusk to Chevrolet showrooms.”

    Unlike the current Sonics, the Dusk will feature a 1.4L turbocharged engine and 18-inch aluminum wheels.

    “While the RS hatchback is our sporty interpretation of Sonic, Dusk is a sophisticated, well contented option – both unique to this segment. It’s all about choices and personalization”, according to Cindy Landy, marketing director of Chevrolet small cars.

    While we won’t be seeing the new Sonic Dusk on the streets for a while, we’re looking forward to the slick new design and polished finish. For more information about the Chevy Sonic stop by College Chevrolet Buick or call us at 517-629-2151.

     

    Image(s) courtesy of © General Motors