• Save Gas with a V6 Pickup!

    Save Gas with a V6
    2014 Chevy Silverado

    Think you need a V8 in your pickup to get the job done? The Chevy Silverado says “you don’t have to buy a V8” with its all-new 4.3-liter EcoTec3 V6 engine. The 2014 Silverado pickup featuring the V6 engine provides all of the power and torque you need, without breaking the bank on your gas bill. This 4.3-liter engine makes 285 horsepower and 305 lb-ft of torque while still getting an astonishing 18 mpg city and 24 mpg highway.*

    In 2004, the Chevy Silverado featuring the 4.8-liter V8 engine got 285-horsepower and made 295 lb-ft of torque. Its competitors, the Ford F-150 featuring a 4.6-liter V8 engine made 231 horsepower and 293 lb-ft of torque while the Ram 4.7-liter V8 made 235 horsepower and 295 lb-ft of torque (2004 models). Both of these models from 2004 get under 19 mpg on the highway.* These comparisons show just how far the pickup truck segment has come over the past 10 years.

    Chevrolet is proud of their introduction of a capable V6 engine that they claim got its roots from the old small-block. If you would like to know more about the capabilities of the 2014 Silverado featuring a V6 engine, feel free to swing by our dealership in Albion, Michigan! March is Truck Month at College Chevrolet Buick!

    *EPA-estimate only, actual mileage will vary.

  • Impala & Silverado are Cars.com’s Best Car and Truck of 2014

    Best Car and Truck of 2014
    2014 Chevy Impala – Available at College Chevrolet Buick

    Along with sweeping National Car and Truck of the Year (NACTOY), Chevrolet has also swept Best Car and Truck of 2014 from one of the top auto authorities, Cars.com. These awards were presented to Chevrolet at the North American International Auto Show (NAIAS) this week.

    Alan Batey, GM’s Senior VP of Global Chevrolet says “Winning these awards is a huge honor for Chevrolet. The face that the top vehicle in both these categories is a Chevrolet speaks volumes about the strength of our entire portfolio.”

    Best Car and Truck of 2014
    2014 Chevy Silverado – Available at College Chevrolet Buick

    Chevrolet really shined this year with a redesigned Silverado. Cars.com noted its great chassis strength, refreshed and redesigned interior, and an upgrade to MyLink infotainment system. Cars.com noted that the Impala broke out of its rental car/fleet vehicle feel for the 2014 model year. They admired the new styling and impressive features that the Impala had to offer.

    We aren’t surprised that Chevrolet has been winning awards for its redesigned and upgraded models. If you are in the market for a new car or truck, come to College Chevy in Albion to check out the award winning Silverado and Impala! We have an excellent inventory to choose from.

  • The Winner is… the 2014 Silverado!

    Pickup Truck of the Year
    2014 Chevy Silverado

    The 2014 Chevrolet Silverado was recently named Four Wheeler Magazine’s 2014 Pickup Truck of the Year. We aren’t surprised as the all-new Silverado has been winning awards left and right.

    To come to their conclusion the trucks up for the award were put through a variety of terrain and other challenges to test the strengths and weaknesses of the trucks. Each truck was then scored through Four Wheeler Magazine’s intense scoring system. Points were awarded based on the following categories: Trail Performance (worth 30% of final score), Empirical (worth 25% of final score), On Pavement (worth 20% of final score), Interior (worth 15%), and Exterior (worth 10%).

    The testing took place in California, where there was multiple terrains to experience. The other competitors included a RAM 2500 and a Toyota Tundra. The winning Silverado was a 1500 LTZ Z71 Crew Cab. Four Wheeler Magazine said that the Silverado was fun to drive off-road, the interior of the cabin offered a modern quality feel, and they liked the advanced features of the truck bed (step in the back bumper was dually noted!). The magazine also liked the smooth on-road ride that the Silverado had to offer.

    The Silverado deserved the first-place finish from Four Wheeler Magazine! To experience the 2014 Silverado for yourself, be sure to stop by our dealership in Albion, Michigan for a test drive!

  • 2014 Chevy Silverado is in High Demand

    The all-new 2014 Chevy Silverado has been very popular lately. Maybe it’s because of its powerful, yet efficient EcoTec3 5.3-liter V8 engine or because of the vast amount of exterior and interior options it has?

    The 5.3-liter V8 engine has been popular among truck enthusiasts everywhere because it offers plenty of power to get the job done however it still remains efficient compared to the other trucks in its class. The 5.3-liter and soon to be released 6.2-liter both offer direct fuel injection and cylinder deactivation which really helps with overall fuel economy. The EcoTec3 5.3-liter can get an EPA-estimated 22 mpg highway* for four wheel drive trucks.

    The Silverado has many different cab and bed configurations. You can choose from a standard cab, crew cab or double cab and bed sizes are available in short, standard or long. With all of the available engines, cab and bed sizes there are plenty of options to choose from.

    College Chevy has plenty of Silverado 1500 trucks available with the popular 5.3-liter V8 engine. Stop by the dealership located in Albion, MI to check out the great inventory or check out College Chevy’s website for more Silverado details.

    *EPA estimate only, actual mileage will vary.

  • Silverado Ad Targets “Cowgirls” and “Tomboys”

    The all-new 2014 Chevy Silverado has been the talk of the town ever since it was unveiled last December. Now that it’s hit dealerships, the best-selling pickup has spread like wildfire across TV sets, radio stations, and computer screens. The latest advertisement, which follows the same emotional tone set by Chevy’s recent “Strong” ad, is geared toward women, specifically cowgirls and tomboys who don’t mind getting their hands dirty.

    The ad appeals particularly to equestrians who know the pain of having to tote around their 1,200-pound companions, highlighting the Silverado’s best-in-class towing capacity. At the same time, the advertisement transforms the connection that the equestrian has with her horse—that same connection that many of us have with our own animals—into a connection between her and the Chevy Silverado that she can rely on when she needs it.

    “On one trip we were driving over the mountains of Pennsylvania, trailering three horses and 10-days’ worth of feed, hay and luggage weighing a total 15,500 pounds, and [it] never even burped,” commented Jennifer Thompson, a horse veterinarian, in a related press release. “My fellow driver, who owns a Ford F-250, was really jealous.”

    But the commercial does more than just demonstrate a Silverado’s usefulness in hauling a horse. It makes it very clear that Chevy understands all of its customers, men and women alike, from their varied but important walks of life—and how a Chevy can fit perfectly into all of them.