Archive for March 25, 2015

Four Decades of Data Helped Build the Next-Generation 2016 Malibu

Making something sturdy and reliable doesn’t always require lots of innovation and technology—sometimes, all it takes is a look back at the past.

To ensure the next-generation 2016 Malibu can handle the world’s worst roads (even if it never needs to drive on them), Chevrolet looked at data collected over four decades from across the globe.

Since 1972, data-collection boxes have been placed in cars around the world, which record all kinds of things that happen to it, like the harshness and frequency of every bump, shudder, and jounce it experiences.

Chevrolet used this kind of data to build unique road courses and engineer durability-testing machines, which could be used to test the 2016 Malibu’s durability through harsh abuse. As a result, the car has logged in more than 1.5 million miles of driving in controlled environments and an open roads, including in scorching-hot Arizona and freezing-cold Northern Canada.

And that means when you drive off in a 2016 Malibu from College Chevrolet Buick, you know it’ll take you anywhere.

 

GM Introduces Chevy Colorado Z71 Trail Boss Edition

GM has announced the Chevy Colorado Z71 Trail Boss edition, an off-roading machine capable of tackling the toughest trails. The Trail Boss edition puts the Z71’s off-road suspension package to good use and adds an array of additional performance and appearance features, making the Trail Boss capable in the country and sophisticated in the city.

The Trail Boss edition is available in just about any Z71 configuration, including extended or crew cab, long and short cargo beds, and in two- or four-wheel-drive.

“The Chevrolet Colorado Z71 Trail Boss Edition is equally at home blazing an urban trail or following one to a favorite remote campground,” Tony Johnson, the Colorado’s marketing manager, said in a news release. “It gives owners the gear-carrying ability and versatility they need to venture off-road, with segment-leading efficiency and capability.”

The Z71 Trail Boss edition comes with aggressive all-terrain tires, 17-inch dark argent metallic painted cast-aluminum wheels, black fender flares, GearOn™ cargo tie-down rings, black Chevy bowtie logos, and a load bar with cargo divider.

Additional features include a G80 automatic locking rear differential, front recovery hooks, spray-on bedliner, front fog lamps, three-inch round rocker steps, transfer case shield (for 4WD), projector beam headlights, and all-weather floor mats.

Sop by College Chevrolet Buick today to learn more about the Colorado Z71 Trail Boss Edition.

Buick Convertible History: Looking Back Only to Look Forward

2016 Buick Cascada

2016 Buick Cascada – Coming Soon!

The debut of the all-new 2016 Buick Cascada at the North American International Auto Show has people buzzing about a new Buick convertible. In order to appreciate what’s to come, we thought it would only be appropriate to give a rundown of Buick convertible history so we can appreciate the past as well. We at College Chevrolet Buick have listed some of our favorite past Buick convertibles below.

The first Buick convertible came in the form of the 1908 Runabout. It was the best-selling model of its time and had a price tag of $900. The Runabout was so popular that the production plant had to have around-the-clock shifts to keep up with its demand. Another favorite of ours was the 1938 Y-Job. The Y-Job was considered the auto industry’s first concept car and was deemed the “Car of the Future.”

We also have a soft spot in our hearts for the 1953 Buick Skylark. It was the masterpiece of Buick’s 50th Anniversary series. It was also one of the most luxurious Buick’s ever made, even featuring the owner’s name on a gold emblem on the steering wheel.

Reminiscing about some of the greatest Buick convertibles makes us even more excited about the new 2016 Cascada. It will be Buick’s first convertible release in 25 years! As we wait for the day the Cascada arrives, let us know what some of your favorite Buick convertibles are with a comment below.

Chevy Preps for 2015 NASCAR Wins

Checkered Flag

Chevrolet is ready to take home more wins in 2015!

Chevrolet has been on a successful commercial campaign, and the ad that aired during the Daytona 500 was no different. Under the score of AC/DC’s “Back in Black,” Chevy announced its pride in its NASCAR winning legacy. As the most successful brand in NASCAR history, it has every right to be proud.

“Chevrolet was the most awarded brand in the past year and it’s the most successful brand in the history of NASCAR,” said Brian Sweeney, Chevrolet’s US vice president. “This new spot shines a light on that heritage and reinforces our commitment to building great vehicles and our continued support for a truly American sport.”

All in all, Chevy has reached 738 NASCAR wins (including the last four races of 2014), 38 manufacturer titles (including the last consecutive dozen), 30 driver championships (back-to-back in 2013 and 2014), and 23 Daytona 500 wins (back-to-back in 2013 and 2014), marking a 40% win rate in the history of NASCAR. We at College Chevrolet Buick expect to see Chevy strutting its stuff in 2015 as well.

Jeff Gordon returns on the pole and Jimmie Johnson will sit inside on the front row. Gordon is a three-time winner and Johnson’s got two notches on his belt. Kevin Harvick returns as the reigning NASCAR Sprint Cup champion as well. Hopefully the other automakers bring water because Chevrolet is packing heat to take home some 2015 NASCAR wins.