Archive for July 27, 2012

60 Years of Corvettes

Are you able to pick a Corvette out of a line-up just by looking at the body design? If you can, that is no accident. The iconic Chevy is on the verge of being 60 years old, and through all six generations, the Corvette has been designed to have a visual connection to its predecessors.

Tom Peters, GM performance vehicle design director, said, “Every generation of Corvette has had a signature look, as the Corvette changed to reflect the high-performance technology and design of the times. However, each generation of Corvette shares some common elements which create a consistent Corvette theme that is expressive, distinctly American, artful, and passionate.”

Even though the newest ‘Vette, the 2013 427 Convertible, doesn’t share a single component with the original 1953 Corvette, the two are obviously related.

Some of the common elements of this Chevy are proportion, a waterfall effect, dual cockpit architecture, a bodyside cove, and the tail design.

Peters also stated, “Corvette designers have often looked to fighter planes for inspiration. You can see that aerospace influence in the Corvette’s low, wide stance, proportionately small cockpit, and how the body is wrapped around the mechanical components.”

Image(s) courtesy of © General Motors

Artistically Inspired

As a company Buick prides itself on high-quality luxury vehicles, with brilliant interior and exterior styling, a plethora of safety features, innovative technology, and superior performance and comfort.

It should come as no surprise that Buick’s unique and elegant designs are inspired by some of the greatest artist of our time. In an effort to showcase some of its signature style while highlighting some of Detroit’s most influential artists, Buick embarked on a design tour. The tour shows of some brilliant works of art that helped inspire amazing vehicles.

The tour includes Detroit area artists like Gream White, Adam Shirley, Andy Kem and Bryan Baker.

 

 

Video courtesy of Buick via YouTube

How Confident Is Chevrolet?

How would you like to buy a brand new Chevrolet, keep it for a few months, and if you’re not absolutely thrilled with your new Chevy, return it and use your money back guarantee? Not a bad idea right? But a car dealership couldn’t possibly offer something like this, right? Well, at College Chevrolet Buick that’s exactly what we’re offering!

Starting July 10th and lasting through September 4, 2012 customers purchasing new 2012/2013 Chevy’s will eligible for the “Love It or Return It” option as part of the Chevy Confidence program. The kind folks at Chevrolet have decided that maybe a 20 minute test drive isn’t enough. So they’ve agreed to let you test out the new Chevy of your choice for 60 days. If you don’t love it your new Chevy vehicle bring it back within 60 days, without any damage and under 4,000 miles, and get your money back.

But what about the price? Confidence isn’t just about making sure you love your new Chevy, so we want to make it easy to buy your new vehicle. As part of the the Chevy Confidence program we now have Total Confidence pricing. New 2012 models can be purchased with amazingly low, No-Haggle pricing, taking away the some of the stress on the buying process.

Chevrolet’s commitment to outstanding customer care and confidence in our Chevrolet vehicles last forever, but the Chevy Confidence program is only last for limited time. Stop by College Chevy soon and check out all our full line of Chevy cars, trucks, and SUVs!

 

 

Image(s) courtesy of © General Motors

CD Player “Played-Out” for Chevy Spark

The folks at Chevrolet have made it very clear that the Chevy Spark is designed to entice a younger, more urban consumer. Recently, they made that more clear by making the 2013 Chevrolet Spark the first Chevy not to offer a factory-installed CD player since they were widely introduce to models in the 1990s.

Base models of the Spark, priced at under 13k, won’t have an option to get MyLink, but they will be equipped with a basic AM-FM radio and a plug for portable music players. The 1LT and 2LT trims are equipped with the MyLink infotainment system, with a seven-inch color touch screen and the capability to play music through Pandora Internet Radio.

Chevrolet spokeswoman, Afaf Farah stated, “It’s more of a logical approach for this type of vehicle. Today’s younger customer is doing everything with their mobile devices, so this is a way to have all their apps and music in the vehicle.”

“It may alienate some buyers, but that’s not necessarily a bad thing,” said John Canali, a senior analyst at Strategy Analytics. “Our research shows that there are a fair amount of older people who don’t want to give up their CD players, but many admit to actually using them only two or three times a year.”

The Spark is set to debut nationwide in August and College Chevy is ready! With or without a CD player this car is set to turn heads.

 

 

 

Image(s) courtesy of © General Motors